MM events

Twitter Brings Promoted Account Ads to Mobile

Alex Spencer

TwitterTwitter has launched Promoted Accounts ad campaigns on mobile, which will see advertisers' accounts appear in users' feed when using Twitter on iOS and Android devices.

The Promoted Account ads are charged on a per-follow basis.

72 per cent of participants in a recent survey by Twitter said that they were more likely to make a future purchase from brands they follow or engage with on the social network.

 

YOU MAY ALSO BE INTERESTED IN