Value Your Car by SMS

EurotaxGlasss is partnering with Trader Media Group, publisher of Auto Trader, the motoring website and magazine, to offer consumers a tailored used car valuation service via SMS. The service will initially cover all mainstream UK-specification cars manufactured from 1999 to the present day.  Valuations for older vehicles will be available in the near future.
The valuation service draws on DVLA vehicle registration records to simplify the process of identifying the exact make, model and specification of vehicle. The user simply sends a text with the word VALUE followed by a space, followed by the vehicles registration number (without a space), followed by a space, followed by the vehicles mileage (e.g. VALUE HD06NHN 12000), to the shortcode, 83338, and the system automatically identifies the make and model, and replies with a mileage-adjusted valuation via SMS. Valuations are automatically charged to the customers phone bill, or deducted from their pay-as-you-go balance, at a rate of 1.50 per valuation.
This is the next logical step in our product offering, says EurotaxGlasss Business Development Manager Tim Brown.  EurotaxGlasss is the largest, most well-respected source of used car valuations in the UK, and this new service will improve the way consumers access our used car price data. By facilitating negotiations between buyers and sellers based on a realistic understanding of a cars value, we also hope the new service will play a valuable role in stimulating vehicle sales.
The SMS valuation service is being launched in co-operation with Auto Trader, which will promote the service in the UK via its 13 regional publications. The service has been developed by EurotaxGlasss as a white label solution that can also be offered in conjunction with other media partners.