Voda and Mobcast Team Up for eBook Giveaway

Vodafone UK has teamed up with digital book service provider Mobcast to offer its customers the opportunity to download five bestselling eBooks for free to their mobile phone tomorrow, Friday 12 March, as part of the networks Free Fridays campaign. The promotion follows the success Voadaone has  enjoyed with ebooks on its Vodafone 360 platform, where Mobcasts ebooks are available in English and local European languages.
The free books include the first title of the bestselling Millennium Trilogy by Stieg Larsson, The Girl With The Dragon Tattoo, which is now a major motion picture; Sophie Kinsellas current chart-topper Twenties Girl; another bestselling offering from thriller-writer James Patterson, The Murder of King Tut, fiction from Alex Preston, This Bleeding City, and in conjunction with the Tim Burton film release, the classic Alice in Wonderland by Lewis Carroll. Customers will also have a chance to win a private film screening of The Girl with the Dragon Tattoo.
Vodafone has set up a dedicated microsite to promote the giveaway. Alternatively Vodafone customers can see a video explaining how to download books to their phones here.

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