Vodafone UK has launched new European data roaming tariffs for customers. Vodafone customers can now access the Internet from their mobile phone for 4.99 per day with a 25MB cap. Those who keep their usage below 1 MB will be charged on a per kb rate. Vodafone says that receiving and replying to a short email would use around 100kb of data, and cost 50p.
Once a customer breaches the 1MB threshold, the 4.99 tariff kicks in, but that gives the customer 25MB of data to play with. Vodafone says that this would be enough data to browse approximately 250 Internet pages, read and reply to 25 emails, find your way to a restaurant on Google Maps, read eight news stories on the BBC website, change your status on Facebook, and watch three 90-second videos on YouTube. Any further Internet usage will be charged at 4.99 for each additional 25MB.
This greater clarity has also been introduced for laptop users who want to use the internet when they are abroad. Customers with their laptops in Europe will receive 50MB for 9.99.
For the purposes of roaming, a day is classified as midnight to midnight UK time, so customers need to be aware of their time zone. Outside Europe, customers will be charged 14.99 for each 25MB when accessing the Internet via their mobile and 29.99 for 50MB through a laptop.
Vodafone is currently the only UK operator to offer per day data roaming charging, which, when broken down, equates to 20p per MB in Europe. Later in the summer, customers will receive real time alerts as they approach the end of their data allowance.
On 1 June Vodafone UK abolished roaming charges for Vodafone Passport customers in 35 countries across Europe for the summer, Until August 31, Vodafone Passport customers can call, text and send picture messages from overseas for the same prices as they would at home.
Theres more information on Vodafones data roaming charges here.
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