Vodafone UK has launched Vodafone Music, which enables Vodafone customers to discover and buy music anytime and anyplace.
With Vodafone Music, customers can preview songs theyve never heard before for free, or download their favourite tracks straight to their mobile and immediately play them through the music player on their phone. Already included on selected Vodafone live! handsets, and available to download via Vodafone live! on others, Vodafone Music is fully integrated with the Vodafone live! Music Shop, powered by RealNetworks. Singles and albums cost on average 0.99 and 7.99 respectively. Vodafone Music is currently available on 11 handsets: the SonyEricsson W910, W890 ,W880, W850, V640, V630, K850, K800, K770, K610, and the Nokia N73.
The key to Vodafone Musics simplicity, Vodafone says, is its enhanced visual library, which allows users to browse for tracks using the Smart search option. Consumers need not waste time inserting the full name of the artist, track or album to find what they are looking for – the search will bring up the options automatically to save time.
The search option also allows customers to listen to free, 30-second previews of songs, with no obligation to buy. Users will also be able to search for and buy album art, and browse the charts for new releases, top downloads and local sales charts.
Music fans who have recently bought a new handset can use the Activate My Phone feature within the menu, which allows them access to all their existing and previously purchased music from Vodafone live! free of charge.
With Vodafone Music, customers will be able to make the most of the Vodafone Music store as well as gaining an entirely new musical experience on their phones, says Tom McLennan Head of Music at Vodafone UK. Our commitment to music and our handset technology allows for the ultimate user experience, coupled with great value for money.