Voddler, the Scandinavian video-on-demand service, has launched its Voddler Plus membership program. For €7.90/month, (€1.90/month for an introductory period) Voddler Plus members can watch thousands of films without pre-roll messages or breaks. Members also get select premium titles at no extra cost, discounts on all rentals, HD-quality, Voddler’s mobile apps, and partner offers.
The Voddler Plus library includes several thousand movies from over 30 film studios, including the Hollywood majors, and members can cancel their membership at any time.

“The movie industry, used to releasing movies to one window at a time and charging by the title, is looking for new revenue models, just like the music industry did some years ago,” says Anders Sjöman, VP, corporate communications at Voddler. “With Voddler Plus, we want to both give our customers more of what they request and also show the film business all the revenue there is in new digital business models.”

Voddler apps are available for iPhone, iPad, Android, and Symbian, and later this year, Voddler will introduce an offline mode, enabling members to watch movies without the need for an internet connection.