Weekly Highlights: Twitter, iPhones, Gaming & Gambling Summit and More
- Thursday, September 12th, 2013
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Its been a big week for Twitter, then. On Monday, the social networking company acquired mobile ad exchange MoPub for the reported sum of $350m. Today, it filed for an IPO, with the company valued at an estimated $10bn (£6.3bn).
The move has been a while coming, and itll be interesting to see how it compares to Facebooks famously difficult IPO. You can see what experts from the likes of Mindshare and the IAB had to say about it all here.
Twitter was among the speakers at the inaugural Mobile Gaming & Gambling Summit on Wednesday – you can check out the highlights from Dara Nasrs presentation, from big numbers to “your mum”, here.
Other speakers at the event included comScores Colin Burrows, with a host of mobile gambling stats; Plumbees Gerald Tan, who outlined the $2bn social casino market; and Paddy Powers Darren Lovern, discussing the bookmakers mobile journey.
The latest edition of our quarterly magazine also landed this week. If you get the chance, I highly recommend checking out a print copy – in this digital age, its nice to have something you can hold and flick through, and the mag is looking better than ever.
But if thats not an option, then you can also read the issue online or, shortly, through our iPad app. The idea is to make these pieces, some of the work were the most proud of, available in whatever way suits you. For that reason, weve also started to post features from the mag up on the site, starting with my piece on mobile marketing at music festivals. Watch the site over the next week or so for more.
Oh yeah, and Apple revealed two new iPhones. But having watched the event live, and followed all the hype in the weeks and months leading up to it, it felt like something of a non-event.
Enjoy your weekend and, as always, well be back on Monday with all the industrys hottest news as it happens.
Alex Spencer
Online Editor