Netherlands-based mobile marketing firm XS2TheWorld has opened a London office to capitalise on the UK’s dynamic and growing mobile market. The company already has offices in Amsterdam, Singapore and Jakarta.
XS2TheWorld has developed award-winning apps and mobile sites for brands in a variety of sectors, including work for the Wimbledon tennis tournament, Fanta, Guinness, Intel and IBM, as well as a number of football clubs. 
“The UK has one of the highest mobile penetrations in the world, with a highly sophisticated and experimental user base,” says XS2TheWorld CEO, Sander Munsterman. “A lot of the best ideas in mobile are coming from the UK and we want businesses to help make them a reality. We’re the best at what we do and are looking to set up some exciting partnerships.”
