Yahoo Relaunches Flagship App for iOS 7

Yahoos line-wide revamp continues, with the update of its flagship app on iOS.

The app has been redesigned to complement the freshly-launched iOS 7, as well as expanding the functionality of the news app. 

Yahoo has added cinemagraphs, animated images used to illustrate stories – surely an example of cross-pollination from its Tumblr acquisition – as well as real-time breaking news updates. Users in the US will also be able to save content for viewing later with the My Saves feature.

Its all part of the grand reinvention of Yahoo, under the leadership of CEO Marissa Mayer, which has seen it acquire a whole host of companies and redesign everything from its mobile sites to its logo.