Mobile media company the YOC Group has reported that it served 2bn ad impressions in May 2011. In the same period, 112 international campaigns ran on the companys advertising network, making it the most successful month in the companys history.
Clients running campaigns in May on the YOC Groups network included McDonalds, BlackBerry, Givenchy, Porsche and Barclays.
The company credits its new YOC Ad Plus advertising format with helping it to double the number of campaigns using YOC AdServing technology. 
“The innovative, emotional and most of all effective offer of advertising formats combined with the high-quality international reach of YOC media network is unique in Europe,” says Andrés Lozano Sañudo, group director of mobile advertising at YOC. “This strategic position makes us feel confident that we will continue to see above-average participation in the future growth of the mobile advertising market.”
