Youth Trends Under the Spotlight

Wireless World Forum is staging a Mobile Youth Trends Workout 2007 event at Le Meridien Hotel Picadilly, London on 9 November. The company describes the event as a decision-making forum on learning young consumer behaviours, branding, marketing and more.
The event includes sessions on Youth Behaviour and Trends; Youth Branding; and  Marketing Mobile to Youth. This session looks at the advantages provided by the mobile platform, and at how it can be used for marketing. It also considers regulation issues, mobile usage differences between youth and adults, and how to use social networking tools to target the youth market.
The event costs 895. More details here.

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