YouTube has worked with its parent company’s Daydream VR team to create a new video format designed to make VR content creation easier.
VR180 videos are said to focus on what’s in front, are high resolution, and look great on desktop and mobile. The videos transition to a VR experience when viewed with Cardboard, Daydream, and PSVR. The format also supports livestreaming.
The Daydream team is also working with manufacturers to build cameras specifically for VR180.
“We know that virtual reality videos can be really powerful, which is why we invested in supporting 360 and VR formats for over two years,” said Frank Rodriguez, product manager at YouTube, in a blog post. “And today, VR video is the most popular way to experience VR. But, we’ve heard from creators and viewers that you want to make and see even more immersive videos on YouTube.”
In addition to unveiling VR180, YouTube also announced that it has surpassed 1.5bn monthly viewers, with viewers spending over an hour a day watching YouTube on mobile devices alone.
Furthermore, YouTube is making changes to both its app and desktop site. In the coming weeks, the mobile app will adapt to the size the user chooses to watch videos in.
The video-sharing website has also made it easier to share videos, as well as expanded the markets it offers YouTube TV in.