Digital video advertising firm YuMe has filed for a $65m (£43m) IPO. The company has raised just short of $75m since its launch in December 2004, including $12m last year, in a funding round led by Samsung Ventures and Translink Capital. It specializes in video-led, brand- rather than performance-based advertising. Demand for its offering has been fuelled by the boom in sales of tablets and smartphones with ever-larger screens.
In December 2012, we reported that YuMe had seen ad revenues grow by 580 per cent in the UK over the previous 12 months. It opened a London office in 2011, and a French office in Paris in 2012. 
