Airwide and NSN in UAE Deployment

Airwide Solutions, which provides next-generation mobile messaging and mobile Internet infrastructure, applications and solutions, has entered into a global reseller agreement with Nokia Siemens Networks (NSN). The companies first customer is du, the new integrated telecommunications service provider in United Arab Emirates.
du was seeking a third-party messaging gateway solution to offer controlled access to network capabilities, such as SMS, MMS and WAP technologies to its content partners, and chose to deploy the Airwide technology together with Nokia Siemens Networks. The solution integrates with the NSN-delivered network elements, such as messaging centers, browsing gateways, and charging systems.
Airwide says it will help du to reduce the cost and time involved in bringing rich mobile messaging services to market, automating the partner sign-up process, while preserving and maintaining the security and integrity of the underlying core network.
The solution allows du to set service level agreements with its third-party Value Added Service (VAS) content providers, while monitoring their performance through a business intelligence and reporting system.
This project demonstrates the capability of Airwide to integrate with Nokia Siemens Networks VAS platforms, enabling us together to unify operators value-added service delivery infrastructure and related business processes, says Antero Norkio, Head of Global Channels for Airwide. With over 120 operator deployments, the maturity of the product suite has become a real competitive advantage, and makes us a reliable partner for Nokia Siemens Networks.
The Nokia Siemens Networks agreement covers the entire Airwide solution suite for global reselling. The solutions are delivered through the Nokia Siemens Networks Consulting and Systems Integration business unit that can assist the operator in defining, implementing, delivering and launching Service Delivery Platforms and value-added services.