GoldSpot Media has released an enhanced version of its mobile advertising client SDK, miAPI, to support iPad applications. The miAPI client SDK offers developers a single video advertising monetization solution across the Apple family of devices such as the iPhone, iPad and iPod touch, as well as Android, RIM, Symbian S60, J2ME and BREW handsets.
According to GoldSpot, the miAPI client SDK provides publishers with the flexibility to render video ads anywhere, in any size on the mobile device screen, and in various formats including Full Screen, Split Screen, Overlays and Partial Screen.The enhancement also extends to the companys mobile advertising campaign creation tool, miSpot, enabling publishers to run the same interactive video ad campaign on the iPad in partial screen mode, in place of a Flash video ad; as a full screen video ad on iPhones at app startup; and as a one-third overlay video ad on iPod touch devices during app consumption.
The iPad has generated strong interest from consumers and created new opportunities for publishers to reach their targeted audience, says GoldSpot CEO,  Srini Dharmaji. GoldSpot Media enables publishers to immediately monetize their apps and content with the most compelling and high-quality video ad experiences possible on the iPad as well as other Apple devices, regardless of the network coverage or bandwidth.
Since Flash is not available on Apple mobile devices, the publisher community is still seeking effective alternatives to monetize their web content. To address these issues, GoldSpot Media developed the miSpot video advertising solution. The company says that this solution enables publishers to deliver a user-experience comparable to the interactive advertising power of Flash on PCs today, without requiring on-device Adobe technology.
You can see a video demo of GoldSpot Medias advertising technology in use on the iPhone and iPad here.