O2 Launches App Showdown

O2 Litmus, O2's community dedicated to finding and nurturing the best new mobile, wireless and Internet-enabled applications and services, has launched a new competition, The O2 App Showdown.
The competition is a hunt for the best new iPhone app, with a 10,000 prize on offer to the winner. The winning app will also be promoted to O2s iPhone customers in the UK. The iPhone user community will help select the winner, with all O2 UK iPhone customers eligible to apply to be a member of the judging panel.
Since we launched Litmus last year, weve seen some fantastic innovation, and I believe that working together with the world-wide Litmus community we can develop amazing applications for O2 customers, initially on iPhone and then all our devices, says O2 Marketing Director, Peter Rampling.
Theres more information about the O2 App Showdown here.