With the constant stream of data breaches, fake news and ad fraud, it can be hard to remember the good that digital marketing can do beyond driving revenues. Tim Maytom
Another day, another week, another story about one of the internet’s duopoly and our data. This time round, it’s the turn of Google again. And we’re talking about location data.
Reports are circulating that Google is hard at work on a search app that will meet the Chinese governments strict censorship laws. But Tim Maytom argues that, in the current
I have written a lot of pieces about Facebook, often critical of the company. A search of our ‘Viewpoint’ series will show that the vast majority of my opinion-based content
Anyone who has started a business will know that as it grows, it becomes harder to manage. My second job after leaving Uni – don’t get me started on the
Tim Maytom ponders the kind of thinking that leads to Elon Musks useless submarine, and whether it is indicative of wider problems in the industry. Last week, aid and rescue
David Murphy casts an eye over some of the winning entries from our Effective Digital Marketing Awards, and argues that from massive brands to tiny campaigns, the growth of digital
Much of our lives are now dictated by the technologies we use and the trust we have in the companies behind those technologies. Despite this, the past 12 to 18
Tim Maytom explores how the growing drive to bring digital marketing in-house could impact the talent gap the industry is facing, and why ad tech vendors should be putting time
David Murphy looks at todays announcement from the Guardian, News UK and The Telegraph of The Ozone Project, a joint digital audience buying platform that enables advertisers to reach their
