Webinar Looks At Targeting Youth Market on Mobile

Digital Communications KTN and Mobile Monday London are staging a webinar focused on developing mobile products and services for the youth market, on 27 January at 10.30am GMT/UTC.

Using case studies from virtual world to mobile, to community projects with a social media twist, the webinar aims to deliver insights on digital products in the youth market across a broad range of areas; explore adult misconceptions of young people; and show how engaging end users early and often can deliver commercial results.

The webinar will be led by Julia Shalet, who has 17 years’ experience launching digital products and community offerings, 12 of which were spent T-Mobile, as the founder of the Digital Youth Project.

Participation in the webinar is free. You can register here.