Orange Launches Yumo and Hiro Smartphones

Orange is launching two smartphones, the Orange Yumo and Hiro, which it says come in response to impressive sales of its other own-brand handsets in European markets.

The Orange Nivo was the best-selling smartphone in Romania over the summer, which it says helped push a jump in smartphone penetration in the country, and in Spain its Daytona handset outsold any other smartphone in Orange stores by a margin of 50 per cent. 

The 5” Yumo is 4G-compatible, running Android Jelly Bean on a 1.2GHz dual-core processor. The handset will launch initially in Spain and Romania, following on from Oranges 4G launches in those countries.

The 4.3” Hiro, meanwhile, is being pitched as the affordable option, running Jelly Bean on a 1.3GHz dual core processor. It will be available in France, Spain, Slovakia and Romania from November.

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