Samsung Aims to Conquer the Tablet Market with Galaxy Tab S
- Thursday, June 12th, 2014
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Samsung Electronics has announced the Galaxy Tab S, their thinnest and lightest tablet to date, designed to enable easy multitasking and fitted with their most advanced, Super AMOLED display technology. The device was unveiled at a special event in New York, and will be available in July.
“The tablet is becoming a popular personal viewing device for enjoying content, which makes the quality of the display a critical feature,” said JK Shin, CEO and president of IT and mobile division at Samsung. “With the launch of the Galaxy Tab S, Samsung is setting the industry bar higher for the entire mobile industry. It will provide consumers with a visual and entertainment experience that brings colours to life, beautifully packaged in a sleek and ultra-portable mobile device.”
The Super AMOLED display is the tablets main selling point, boasting a 2560×1600 resolution that surpasses HD, and features adaptive display, automatically adjusting a variety of settings based on which application is being used, as well as the colour temperature and lighting of the environment. The screen also doesnt require a backlight, so consumes less power than comparable LCD displays.
Among the pre-loaded content that the device will feature is Kick, a football app that feeds fans news and data on matches in real-time, Samsungs magazine service Papergarden, and Galaxy Gifts, Samsungs partnership with more than 30 mobile content providers.
Included in the Galaxy Gifts partnership is Marvel Entertainment, which announced it is working with Samsung to integrate their brands and bring their audiences together in new and creative ways. Galaxy Tab S users will receive three months of free access to Marvel Unlimited, the companys digital comic library, and early content for Marvels upcoming movies. In addition, Marvel and Samsung are working together to create exciting new products in real life, on the page and in film.
The tablet represents Samsungs first true upgrade to their existing tablet line in recent years, and positions the company in a better place to challenge Apples domination of the tablet market with the iPad.