2014 Awards Now Open For Business
All in all, there are 40 categories for this year’s Awards, with new categories including the Most Effective Native Advertising Campaign, Most Effective Event Tie-in Campaign, and Most Effective Mobile-first Service. As ever, we welcome entries from across the globe.The Awards are bigger and better than ever this year. We’ve taken a long, hard look at the categories, dropped some that we felt were no longer relevant, and added a whole bunch more to reflect both the explosion in mobile marketing activity and the way in which mobile is increasingly an integral part of a more holistic campaign.
We have also introduced four People’s Choice Awards for Mobile Marketer of the Year, Most Effective Agency, Most Effective Brand and Most Effective Technology Provider. The shortlist for these Awards will be drawn up by the Awards judging team, with the winner chosen by the industry by way of a public vote.
The deadline for entries is midnight, UK time, Friday 8 August. The shortlist will be announced early October, with the Awards Ceremony taking place in London on 27 November.