RE/MAX launches digital stickers to assist the house-selling process

RE/MAX, a franchisor of real estate brokerage services, has launched branded digital stickers available on messaging and social media channels for RE/MAX affiliates at no cost.

The RE/MAX Digital Sticker Pack includes 16 colourful branded stickers that users can share through text, iMessage, Android Message, WhatsApp, and through Giphy on Instagram Stories and Snapchat. They are available to the more than 125,000 agents worldwide in the RE/MAX network, as well as homebuyers and sellers.

“We know that the majority of homebuyers begin their home searches online,” said RE/MAX social media manager, Kayla Roofe. “RE/MAX stickers are a playful way for our agents to continue to engage with them in that space throughout their journey, from home search to closing and beyond. Its one more tool that helps them communicate with their clients today so they will remain clients tomorrow.

Designed in partnership with San Francisco-based ad agency, Camp+King, the stickers allow agents and brokers to communicate a message beyond text. Like emojis, digital stickers have the ability to simply communicate a feeling, sentence or phrase.

“We live in a visual world. Stickers are able to convey more emotion and personality than words alone, helping communication become more expressive,” said Emily Dillow, director of brand at Camp+King. “The RE/MAX Digital Sticker Pack creates more memorable marketing and communications between the network and clients.”