2019 Gartner Magic Quadrant for Mobile Marketing Platforms
- Thursday, July 25th, 2019
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Gartner’s much-awaited 2019 Gartner Magic Quadrant for Mobile Marketing Platforms is out. Should a mobile marketer employ platforms specifically designed for those devices or utilise mobile capabilities within larger, multichannel marketing clouds? Leading enterprises rely on Gartner research to find mobile marketing platforms that offer competitive advantage and measurable business value for global brands. Access your complimentary copy here!
Key takeaways from this year’s Gartner report include:
- Mobile technologies are ever changing. The report reflects the dynamic nature of the mobile marketing technology landscape
- An unbiased and neutral opinion of 18 vendors in the mobile marketing software category by evaluating on the completeness of its vision and its ability to execute against it.
- The strengths and cautions of 18 key industry players, including MoEngage
Disclaimer: Gartner, Magic Quadrant for Mobile Marketing Platforms, Mike McGuire, Charles Golvin, 15 July 2019
GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the US and internationally, and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner & it’s research organisation and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.