Netsize Offers Free Mobile Report

3gsm_logo_23 Netsize, supported by its statistical research partner Informa Telecoms & Media, has launched The Netsize Guide 2007 (Convergence: Everything is going mobile), an industry report reviewing the global mobile market, and also assessing the impact of mobility on digital convergence. The report offers a snapshot of the global mobile data and content services market, and is free to download.
The report includes research on mobile data services in over 25 countries, supported by Informa. It also includes articles from senior industry leaders representing global brands including O2, Cisco, EDS, Google, Microsoft, MTV, Mobile Data Association, Nokia, Telefonica, Vodafone and many more.
Netsize has published this report along with its partner Informa Telecoms to share important market information with brands who are interested in launching mobile services says Netsize Marketing & Communications Director, Anuj Khanna. The report is a must-have document for anyone who works in the mobile and ICT sectors, as it offers valuable data which will help in understanding the market and planning new services.
The report highlights the impact of mobility converging into every aspect of consumers working and personal lives, tying in with other digital media such as the Internet, TV and fixed-line telephony. The impact of mobility on digital entertainment, marketing and enterprise is reported along with in-depth statistical data and opinion articles from global brands operating in the mobile space.
The report claims that the global mobile phone market, consisting of 2.2 billion consumers, is split into two. Developed markets see mobile penetration of almost 100% and average revenues per user as high as $65 per month. On the other hand,  developing markets such as India and China are fast growing, with much lower penetration rates and revenues, but with the highest number of new subscribers joining every month.
The report also highlights the changes in the slowing mobile handsets market,  which has seen double digit growth in recent years. However, it says that sales are still expected to reach 1.255 billion units by 2011.
Other predictions include the forecast for the Mobile Entertainment market,  which is expected to be worth $23.1 billion in 2007. There are more statistical analysis and predictions about the market for Mobile Advertising, User Generated Content and Mobile Business Solutions.
Mobile Commerce and micro-payments for digital goods is also fast developing into a multi billion dollar market according to the report. There is also research on mobile phone consumer demographics and their salient features. The report has examples of integration of wireless technology in cars, vending machines, security equipment, and utility meters, expanding the use of mobile technology beyond basic communication.
You can register to download your free copy of the report here.

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