OK, so this is hardly a truly representative survey, but with all the hype around Mobile TV, Mobile Marketing thought it was time to find out what ordinary people thought
A report from Cambridge University suggests that teenage literacy is at its best for 15 years. A two-year study of exam papers going back over the last 25 years shows
Jonathan Bass, managing director of mobile marketing agency Incentivated, has warned mobile marketers to ensure they stay on the right side of the law when outsourcing the broadcasting of SMS
OK, so this is not, strictly speaking, news, but in case you missed it first time round, a survey on mobile phone usage, conducted by Proximity Worldwide and BBDO Europe
The DMA (Direct Marketing Association) says that its Mobile Marketing Strategy Steering Group, which was created a year ago, will achieve full Council status at its annual elections in January.
UK mobile content and messaging company Neversquare has launched a non-subscription service that it says makes it easy for mobile phone users to download and share high quality photos, ringtones
The DMA (Direct Marketing Association) is staging a one-day Interactive Mobile Marketing Workshop on Thursday 17 November. The event takes place at the Business Design Centre, Islington from 9.30 –
Managing Director, Incentivated Incentivated managing director Jonathan Bass formed the company in 2001 along with James Hubbard and Craig Jamieson. Hubbards background was PC infrastructure, Jamiesons, network infrastructure – he
There is a lot of confusion around what you can and cant do with a mobile marketing campaign. So who better to clear things up than Robert Dirskovski, Head of
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