Complaints about premium rate telephone services (PRS) have declined by 77 per cent over two years, according to the industrys regulator PhonepayPlus.
The figures were published in PhonepayPluss annual report, which also found a 74 per cent decrease in fines to industry for serious breaches of PhonepayPluss Code of Practice in the last financial year. The market grew from £810m to £816m in 2010.
The fall in complaints comes ahead of changes in regulations which come into force on September 1st.
PhonepayPluss new Code of Practice was launched in April, along with a industry-wide registration scheme. 
Joanne Prowse, PhonepayPluss director of operations says: We are delighted that our work with industry to prevent consumer harm and build consumer confidence from the ground up is paying off. The new Code will give us flexible, outcomes-focused regulation that keeps pace with a fast-moving, technically innovative market and ensures consumer confidence is retained.
“The Registration Scheme will give both the regulator and industry a clearer view of the market throughout the value-chain and provide more accurate information for consumers via our Number Checker service. We are working hard with industry to ensure that all providers have registered their organisation and services with us by 1st September 2011. We urge any providers who have not already done so to register.”
