Mobile payments firm SumUp has agreed to acquire Shoplo, a Warsaw-based ‘multichannel’ eCommerce platform, with the aim of simplifying eCommerce for merchants. The terms of the deal remain undisclosed.
The acquisition will open the door for SumUp’s merchants to more easily create their own online stores and sell on online marketplaces such as eBay, Etsy, and Facebook Marketplace. Meanwhile, Shoplo will be able to accelerate its entry into the international markets were SumUp already operates.
“From the boutique clothing stores, to florists and microbrewers, our platform is constantly looking to the technology solution which helps their business flourish,” said Marc-Alexander Christ, co-founder of SumUp. “By leveraging Shoplo’s technology, SumUp’s merchants will get easy access to creating their very own online stores and selling on numerous eCommerce platforms in just a few clicks.”
Shoplo will continue to operate out of Poland, where its founders, Patryk Pawlikowski and Grzegorz Lech, will join the SumUp leadership team as VP of eCommerce and VP of online services respectively.
“Our mission to simplify eCommerce is in accordance with SumUp’s mission to empower small merchants globally and the acquisition will allow for scalability as well as faster go-to-market time that would not have been possible otherwise,” said Pawlikowski. “Together, our two companies will work on bridging the online and offline worlds and taking the hassle out of the merchants’ lives and allowing them to focus on what they do best, bringing beautiful products to customers online and in-store.”