The Masterclass series of events bring together brands and experts in mobile, social and digital marketing. The half-day events are organised by vertical (Mobile, Finance, Publishing etc.,) and by discipline (Mobile, Social, Digital). Brand delegates attend for free to hear from six expert speakers. After a short presentation from each speaker, delegates have 20 minute knowledge exchange sessions with each speaker.
The events are a great way for delegates to seek answers to burning questions, and for sponsors to meet blue-chip brands in an environment that is perfect for doing business.
The 2014 Masterclass series kicks off in New York on 21 January with the Mobile Travel & Tourism Masterclass, with a further 80 events throughout 2014 in the US, UK, Canada and Spain. The first London events are the Mobile Finance Masterclass and Mobile Retail Masterclass on 28 January.