Masterclassing Connect

mkodo Powers Rank's iPhone Games Portal

David Murphy

Rank Interactive, Rank Group’s interactive gaming business which houses brands including GCasino, Mecca Bingo and Blue Square, has launched a consolidated iPhone games portal, powered by its mobile partner, mkodo.

Rank Interactive customers can now enter the portal of a Rank Interactive brand (eg Mecca Bingo, Blue Square or GCasino) and choose from the best mobile games from a selection of the top games suppliers. Previously, customers had been redirected to the white-labelled sites of these suppliers but now they will be staying within the Rank brand’s umbrella. At launch the portal will include games supplied by Probability and Million-2-1. Anyone accessing the Blue Square or Megga Bingo mobile sites at bluesq.mobi and meccabingo.mobi on an iPhone will see a link through to the games portal.

“The iPhone games portal has been introduced to provide a better experience for our customers who enjoy playing casino, slots and the like via their mobile phones,” says Rank Interactive’s Simon Woolf. “They now have a market-leading selection of the best mobile games available from the top suppliers in one portal.”

According to a recent report from Strategy Analytics (Global Mobile Game Forecast 2010-2015, May 2010) the number of mobile gamers is set to increase from 532.1m users in 2010 to 835.7m in 2015.