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LinkedIn

LinkedIn unveils CTV and Live Event Ads for marketers

LinkedIn has launched its own connected TV (CTV) adverts and Live Event ads to help companies reach decision-makers and build their brands. The move also helps marketers capitalise on the

Vitabiotics

Vitabiotics launches TV ad for Pregnacare

Vitabiotics has launched its latest TV advert in the UK for its pregnancy supplement brand, Pregnacare. As a result, the 30-second creative, directed by One Represents photographer and director Billie

Sky Media

St. James’s Place launches first TV partnership with Sky Media

St. James Place (SJP) has partnered with Sky Arts to debut its first sponsorship as it aims to drive brand awareness. Created in partnership with ad agency Recipe, the move

British Airways

WATCH: British Airways launches latest TV advert in partnership with Uncommon Creative Studio

British Airways (BA) has launched its latest TV advert and brand campaign as part of its “A British Original” positioning. In partnership with creative agency, Uncommon Creative Studio, the airline’s

Kochava

The Marketer’s Guide to OTT & CTV

In today’s media landscape, the shift from traditional linear television schedules to unlimited on-demand streaming has fundamentally changed the way we consume entertainment. Viewers now have far greater freedom to

B&Q

WATCH: B&Q launches ‘You Can Do It’ campaign TV ad

B&Q has launched its latest ‘You Can Do It’ advert, celebrating nearly 40 years of the slogan. In a bid to build on the brand’s reputation as a DIY staple,

Horlicks

WATCH: Horlicks launches first TV ad in 20 years

Horlicks has unveiled its first TV ad campaign in 20 years, in partnership with Sky Media. The month-long campaign, which kicks off from today [19 February 2024], utilises Sky Media’s

Yeo Valley

Yeo Valley returns to TV with £3m campaign

Dairy brand Yeo Valley is returning to TV for the first time in 10 years with a new integrated campaign. The new advert forms part of the brand’s £3 million

Holland & Barrett

WATCH: Holland & Barrett returns to linear TV with £4m ad

Holland & Barrett has returned to linear TV for the first time in two years, with a £4 million New Year’s focused campaign. The new campaign, which centres around gut

Vodafone

Vodafone Ireland launches new TV offering in new campaign

Vodafone Ireland has launched a new campaign to launch its new TV offering, Vodafone TV PLAY. In partnership with creative agency Grey London, the telecoms giant has drafted in award-winning director Tom Green to

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