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events

2 days to go: Mobile & App Masterclassing

On Thursday [9 May 2024], marketers and industry experts will meet for an immersive experience at the Mobile & App Masterclass in London, delving deep into the dynamic realm of

events

In Pictures: Pinterest ‘disrupts expectations’ at annual advertiser summit – Pinvision

Yesterday [1 May 2024], social media giant Pinterest disrupted expectations at its annual advertising summit, Pinvision. The event, which took place at White Rabbit Studios in London, guided advertisers through

events

Who is Masterclassing’s AI for Marketers keynote speaker Elenni Davis-Knight?

Masterclassing is gearing up to host the highly anticipated AI for Marketers Masterclass in New York next week [2 May 2024]. The event, in partnership with Contentful, Sprinklr, Popular Pays,

events

Dive into data and analytics: A free masterclass for senior marketers

Next week [30 April 2024] senior marketers will gather at London’s ARBORETUM for Masterclassing’s in-person Data and Analytics Masterclass. Designed to facilitate deep dives into the latest strategies and solutions,

events

What to expect from Future of Mobile Festival’s Mobile & App Masterclass?

Next week [24 April 2024], industry experts will gather in Berlin at the Future of Mobile’s Mobile & App Masterclass, offering invaluable insights into overcoming key challenges and maximising opportunities.

events

Join Asda, Domino’s and more at Masterclassing’s Digital Marketing Masterclass in Manchester

Mark your calendars for 18 April 2024, as Masterclassing hosts its Digital Marketing Masterclass in Manchester, in partnership with Impression, QueryClick and Digitaloft. Located at The Castlefield Rooms, from 9:00 am

events

Mobile Marketing Magazine named Official Editorial Partner of DMWF Mobile Marketing & Advertising Track

Mobile Marketing Magazine has been named as the Official Editorial Partner of 2024 Digital Marketing World Forum (DMWF) Mobile Marketing & Advertising Track. DMWF Global, the definitive event for marketing

events

Who is leading the discussion at Masterclassing’s Social and Influencer Masterclass?

The Red Carnation Hotel Collection (RCH) Head of Social Media, Molly Peel, has been announced as Masterclassing’s Social and Influencer Masterclass keynote speaker. Taking place in London on 23 April

events

What to expect from Masterclassing’s Digital Marketing Masterclass?

Today [13 March 2024] senior marketers will gather at London’s ARBORETUM to tackle their most pressing challenges at Masterclassing’s Digital Marketing Masterclass, in partnership with Corvidae, Aira, Journey Further and

events

In Pictures: Sneak peek into Masterclassing’s AI-Driven Analytics Dinner

Yesterday [28 February 2024] senior data insights professionals gathered at Savage Garden Rooftop Bar for Masterclassing’s AI-Driven Analytics Dinner, in partnership with Corvidae. The exclusive event invited senior marketers from

Video Interviews

Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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