Rubicon Project

TabMo launches cross-device advertising solution for programmatic guaranteed

Rubicon Project, Smart AdServer, Soundcast, and Ströer Digital are the first supply side platforms to adopt the technology

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Rubicon Project and MediaMath agree LiveRamp integrations

The pair will integrate LiveRamps IdentityLink into their platforms

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Rubicon Project snaps up header bidding solutions startup RTK for $11m

Rubicon will combine the header bidding solutions provider with its Demand Manager

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Movers and Shakers: Verizon, MediaCom, Vodafone, Rubicon Project, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

Rubicon Project

Rubicon Projects latest header bidding tool gives control back to publishers

Advertising exchange Rubicon Project has launched a service to make it easier for publishers to deploy, configure, and optimise their own Prebid-based header bidding solutions. The Demand Manager, currently in

Rubicon Project

Verizon Media releases DOOH inventory for advertisers

Verizon Media has introduced digital out-of-home (DOOH) inventory for its omnichannel DSP, meaning its customers can now reach consumers while they’re on the go by serving ads programmatically on digital

Rubicon Project

Viants Adelphic delivers programmatic audio inventory via Rubicon Project

Adelphic, a self-service platform for cross-channel programmatic advertising, has used an integration with Rubicon Project to provide advertisers and brands with a means to buy and manage domestic and international

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Marfeel links up with AppNexus and Rubicon Project on header bidding

Marfeel, a Barcelona-based ad tech firm, has joined forces with AppNexus and Rubicon Project to develop server-to-server header bidding technology. The collaboration sees Marfeel become the latest member of,

Rubicon Project

Leading ad exchanges make programmatic transparency pledge

Six of the top advertising exchanges have come to a mutual agreement, promising to clean up the programmatic buying experience by being more efficient, transparent, and fair. An open letter

Rubicon Project

Dmexco 2018 – Evolving Programmatic with Rubicon Project

Tim Maytom talks to Joe Prusz, chief revenue officer at Rubicon Project, about the changing nature of the programmatic ecosystem, the push for transparency and the growth of video. Check

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