Mobile marketing alliance formed for smooth transition to post-IDFA world

The Post-IDFA Alliance – made up of Liftoff, Fyber, Chartboost, InMobi, Vungle, and Singular – has launched ‘No IDFA? No Problem’, a resource for mobile marketers and app publishers that aims to help to transition seamlessly in the wake of the upcoming iOS 14 update


Movers and Shakers: Airship, Airbnb, Merkle, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the


Google and Facebook are still the best networks for ROI – report

Google and Facebook have remained the best mobile ad networks for a maximized ROI, swapping first and second rankings in almost every single category in Singular’s newly released 2019 ROI

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