The Telegraph

The Telegraph launches conversational advertising product

With Telegraph Engage, advertisers will be able to engage users in a pre-defined dialogue within The Telegraph’s display ad units

The Telegraph

Digital advertising: Where we stand and what to expect in 2019

2018 has been a huge year for digital advertising, with H1 2018 showing that the total UK digital advertising market is now worth £6.4bn, up 15 per cent year-on-year. Mobile

The Telegraph

Movers & Shakers: M&C Saatchi, The Telegraph, Yoyo, Turner, Marketo & Clavister

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

The Telegraph

2017 Award Winners: Use of Video, Use of Data, Most Innovative and Most Creative

Since our 2017 Effective Mobile Marketing Awards earlier this month, we’ve been showcasing the winning entries every day. Today, we look at winners that made great uses of data and

The Telegraph

The Telegraph: Our ambition is to be a world class mobile-first media owner

Programmatic has become a word that covers multiple facets of ad buying but how should publishers setup their mobile programmatic trading effectively? And what is the best approach to take?

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