Urban Airship Unveils Mobile Relationship Management Platform
- Thursday, March 7th, 2013
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Urban Airship is building upon its push messaging service to offer a mobile relationship management platform for brands and marketers looking to earn and maintain a presence on their customers’ mobile devices.
Urban Airship has redesigned its cross-platform user interface to help business users focus on analytics, location, marketing automation and data. The company has also launched a consulting service, which includes implementation services to support customers from code review to launch, planning and optimising mobile engagement strategies and campaign management.
Additionally, the dashboard for its Apple Passbook management service for business users has been improved to enable them to quickly design and issue passes.