Aldi renews ParalympicsGB sponsorship for a decade

- Wednesday, February 12th, 2025
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ParalympicsGB has extended its partnership with Aldi through to 2032.
The supermarket chain will continue sponsoring Paralympic athletes as they prepare for the Milano-Cortina 2026 Paralympic Winter Games, the Los Angeles 2028 Paralympic Games, the French Alps 2030 Paralympic Winter Games, and the Brisbane 2032 Paralympic Games.
Kyrsten Halley, Aldi’s UK marketing director, said: “We’re proud to extend our partnership with ParalympicsGB through to the Brisbane 2032 Games. This decade-long commitment reflects our shared values of inclusivity, determination and community.
“Together, we aim to inspire the next generation through initiatives like Get Set to Eat Fresh while supporting ParalympicsGB athletes in achieving their goals on the world stage.”
Jenny Seymour, ParalympicsGB commercial director, said: “Aldi has been a core partner of ParalympicsGB since 2022, so we are excited to be extending our partnership.
“This renewed commitment not only supports our incredible para-athletes as they pursue their Paralympic dreams but also helps us inspire future generations to embrace the values of sport, wellbeing and healthy living.”
Aldi has been a ParalympicsGB sponsor since 2022 and has supported Team GB since 2015.