Crafted Media Wins Colchester Zoo App Brief

Colchester Zoo has appointed digital agency Crafted Media to design and build its first mobile app.

The app is due to launch in May, and is designed to help visitors make the most of their visit to the zoo, which is home to over 260 species set in 60 acres of parkland.

“Following our initial brief, Crafted Media came up with some exceptionally creative ideas for developing our first mobile app,” says Alex Downing, communications & development director at Colchester Zoo. “The app will act as a personalised guide for our visitors, providing instant information about all the zoo has to offer so that they can plan their visit in detail and then get the most out of their visit whilst in the park.”