Pepsi Max & Time Out launch interactive dining map

- Monday, February 10th, 2025
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Time Out has teamed up with Pepsi Max to highlight some of the top places to eat and drink in cities across the UK.
The campaign, called ‘Top Eats,’ will run throughout 2025.
In the first phase of the collaboration, a digital interactive map will showcase Time Out’s top dining recommendations in Manchester, Glasgow, Birmingham, and London.
The map will also feature videos, recommendations from Pepsi’s influencers, Pepsi hotspots, and Pepsi Pioneers.
The marketing campaign will be promoted across social media, editorial content, newsletters, and display advertising.
PepsiCo Beverages UK senior marketing director Steven Hind said: “Time Out is the perfect partner for Pepsi MAX for this campaign. We’re all always on the lookout for a great meal out and Pepsi is here to elevate that experience.
“Bringing together our passion for food and Time Out’s expertise in dining out, we’re pleased to put Top Eats on the map, literally.”
Gareth Thomas, Time Out’s director of strategic partnerships, said: “Our partnership with Pepsi Max is a great example of what Time Out does best, bringing to life the best of the city, with a focus on the experiences people love most, like great food and drink.”
He added: “This collaboration with such a globally recognised and iconic brand will see us create an innovative, multi-channel campaign that resonates with our audience, bringing our trusted expertise to life through co-branded digital maps, engaging social content, and curated editorial features.”