Affiliate Marketing

Alibaba launches affiliate program with Awin

Chinese eCommerce giant Alibaba has expanded its partnership with Awin, an affiliate marketing network. is the second Alibaba Group brand to launch an affiliate program on, following AliExpress.

Affiliate Marketing

14 per cent of Brits have made a purchase via social media in the past year

One in seven UK consumers has brought an item online through social media over the last year, mainly within the fashion and beauty categories, but one in 10 of those

Affiliate Marketing

Axel Springers Awin and United Internets Affilinet merge to form one affiliate network

Germany’s Axel Springer and United Internet have agreed to merge their rival affiliate network subsidiaries, Awin and Affilinet, to form one global affiliate network. The funds involved in the deal

Affiliate Marketing

Mobile Traffic Up, Average Order Value Down in Affiliate Window Q4 Report

Performance marketing network Affiliate Window has released its latest Mobile Update report, covering Q4 2015, detailing the amount of mobile activity in its network during the quarter. 47.5 per cent

Affiliate Marketing

Rakuten Marketing Signs Up Stella McCartney, Billabong and British Gas

Rakuten Marketing, the advertising business of the Japanese eCommerce giant, has announced a new wave of brands joining its client list, including Stella McCartney, Billabong, Ugg and British Gas. The

Affiliate Marketing

Performance Marketing Drove £16.5bn of UK Consumer Spend in 2014

Online performance marketing drove £16.5bn of consumer spend in the UK last year, equating to 10 per cent of all eCommerce retail sales. Thats according to a study from the

Affiliate Marketing

Mobile Affiliate Sales Hold Steady

Affiliate Window has released its mobile traffic and conversion figures for March, showing the level of mobile activity in its affiliate network. In March, 30.5 per cent of traffic originated

Affiliate Marketing

Online Performance Marketing Sales Rise 15 Per Cent in a Year

Price comparison, voucher, cashback, loyalty and product review websites accounted for £14bn in sales in 2013, according to the second annual Online Performance Marketing study conducted by PwC for the

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