Walmart to host livestream shopping event on TikTok

The ‘Spring Shop-Along: Beauty Edition’ – kicking off at 9pm EST on Thursday 11 March – will give TikTok users the chance to shop live for items featured in creator content within the app, without having to leave the platform


Online retail set for Black Friday boost of up to 45 per cent, thanks to UK lockdown

Online sales are forecasted to grow by between 35 and 45 per cent between 23 and 30 November, according to online retail industry association IMRG


eCommerce ad spend will reach $58.5bn this year in response to COVID-19 online boom

Worldwide spend on platforms such as Amazon, Tmall, Rakuten, Walmart, Carrefour, TikTok, and Pinduoduo will grow 30 times faster than the wider online ad market this year


UK eCommerce spend accounted for more than a quarter of holiday season sales – report

The UK saw a record increase in eCommerce spending during the 2019 holiday season, with eCommerce accounting for 28.2 per cent of all holiday retail sales – beating out the


Ad spend on Instagram Stories jumped 70 per cent YoY – report

Ad spend on Instagram Stories has grown almost 70 per cent YoY and accounted for 10 per cent of total Facebook ad spend in Q3 2019, according to a new


Cyber Weekend is growing faster than Black Friday and Cyber Monday

The Saturday and Sunday between Black Friday and Cyber Monday grew by 26 per cent year-on-year, according to Bazaarvoice


Over half of kids are influenced by Instagram and YouTube stars

Wunderman Thompson report into Generation Alpha and retail


UK happiest nation when it comes to online retail experiences

Google and Kantar report into online retail consumer satisfaction


How technology will continue to evolve the retail landscape

Jason Gossett, digital strategy director at IPG Mediabrands Reprise, discusses how technology is transforming retail and why innovation is key to improving customer experience High street retail is suffering, and


India’s biggest eCommerce site will launch free video streaming to compete with Amazon

Flipkart, the India-based eCommerce giant that is majority-owned by Walmart, will be launching a free video streaming service for its’s Flipkart Plus loyalty program members, according to Bloomberg. The launch

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