Movers and Shakers: Sitecore, Genesys, Nielsen, Malwarebytes, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the


Young adults appreciate the need for internet ads, but want control: report

The vast majority of young adults understand the importance of advertising to ensuring the internet continues to remain available in the same capacity, but the invasive nature of advertising means


Majority of adblock users wont return to sites which disable adblockers: report

Publishers looking to use technology to circumvent adblockers without permission risk eroding trust and losing users, according to research YouGov, conducted on behalf of Adblock Plus maker Eyeo. The survey


UK internet users understand importance of ads, but demand more control: report

British internet users are well-aware of the importance of advertising in order to keep the internet operating for free, but they demand more control of their experience to stop them


Adblock Plus unveils new criteria for Acceptable Ads initiative

Eyeo, the maker of Adblock Plus, has announced new mobile-specific criteria for its Acceptable Ads initiative, which aims to whitelist specific advertisers who will then be exempt from Adblock Plus


Eyeo launches AI-powered ad detector

The running battle between ad blocking software firms and the publishers and ad tech companies looking to fund their operations with advertising has taken another twist today, as Eyeo, the


AdBlock Plus founder launches browser extension to fight fake news

Eyeo, the firm behind Adblock Plus, has launched a web browser extension aimed at fighting the rise of fake news, while also keeping the users’ browsing history private. The ‘Trusted


Adblock Plus releases latest version of its iOS browser

Adblock Plus has released the fully Apple sanctioned Adblock Browser for iOS 2.0 on the App Store for all iOS devices. The updated Adblock Browser doesn’t interfere with other app


AdBlock Plus Launches Ad Platform

Eyeo, the company behind the Adblock Plus, the most popular ad blocking software which is currently used on over 100m devices, has launched a beta version of its ad tech


New York Times Exploring Ad-Free Model

The New York Times is “exploring the possibility” of offering consumers an ad-free digital subscription package, chief executive Mark Thompson has revealed, as the publisher seeks new ways to combat

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