Mobile Video

“Important for families that cannot afford every premium choice”: WildBrain discusses AVOD

WildBrain Sparks Head of Advertising US, Charles Gabriel, discusses AVOD and the things to look out for when advertising to kids

Mobile Video

YouTube expands its TikTok rival to the US

The Shorts beta will gradually roll out to all YouTube users in the US over the next few weeks

Mobile Video

BeIN Sports inks video content partnership with Dugout

BeIn Sports North America will utilise Dugout’s embed player, which will provide access to 3,500 videos from Dugout’s production team every month and tens of thousands of pre-existing archive videos

Mobile Video

Chinese beauty platform Meitu launches programmatic video ads

The deal will enable Meitu to monetise video ad inventory sold on its BeautyPlus, Beauty Cam, and Meitu Xiu Xiu platforms via SpotX’s supply side platform in the Asia Pacific region

Mobile Video

Microsoft confirms TikTok acquisition talks

Microsoft has entered into talks with TikTok’s parent company, ByteDance, about buying its US, Canada, Australia, and New Zealand businesses

Mobile Video

TikTok launches $70m fund for creators across Europe

The Creator Fund will start with the $70m investment in the first year but is expected to rise to at least $300m within three years

Mobile Video

Mobile remains fastest growing ad channel despite Covid-19: report

49 per cent of marketing professionals, up from 40 per cent in 2019, are allocating more than 25 per cent of their budget to mobile, according to a survey from Warc and the Mobile Marketing Association

Mobile Video

Google launches video shopping app

On the Shoploop platform, all videos are shorter than 90 seconds, providing a way for users to quickly review products and help out those who may be interested in possibly buying certain items

Member Content Default Image
Mobile Video

Top publishers are relying on video ads for mobile monetisation: report

AdColony surveyed more than 100 mobile publishers from around the world about monetisation and user experience

Mobile Video

Group Nine secures $50m from Discovery and Axel Springer

Group Nine Media, one of the world’s biggest video publishers on mobile, has raised $50m in a funding round led by Discovery, Inc., with involvement from Axel Springer. Discovery and

More Stories

Video Interviews

Member Content