Shell launches partnership with Fiat Chrysler Automobiles’ in-vehicle commerce platform

Earlier this week, Shell Oil Company announced that Shell locations across the U.S will now accept gas payments made through Uconnect Market, Fiat Chrysler Automobiles’ (FCA) new in-vehicle commerce platform.


Shell and GM partner to deliver in-dashboard fuel payment across the US

Shell and General Motors have announced the automotive industrys first ever embedded, in-dash fuel payment and loyalty experience, available from today at Shell-branded stations across the United States. Customers driving


Unilever, Diageo, Disney go beyond GDPR with support of WFA data manifesto

The World Federation of Advertisers (WFA) has gained support from companies like Unilever, Diageo, Disney, Just Eat, Mars, Pernod Ricard, and Shell in calling on brands to go beyond the


Shell: Fuelling the Future

With the advent of autonomous vehicles, Mobile Marketing spoke to David Bunch, global vice president for retail marketing at Shell, about the part the company hopes to play in the


Oath and Medicom help Shell Make the Future

Energy giant Shell has announced a global deal with Mediacom and Oath that aims to take the brands Make the Future campaign into a new phase, bringing content to life


Shell pilots second screen YouTube ads during TV breaks

British-Dutch multinational oil and gas company Shell has teamed up with global media agency MediaCom and TVTY, a moment marketing company, to pilot a technology that targets consumers who second


Jaguar Land Rover and Shell Partner for In-car Cashless Payments

Jaguar Land Rover has teamed with Shell to provide cashless payment via its car’s touchscreens at Shell service stations across the UK. Jaguar Land Rover car owners, with the Shell

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