The Future of Mobile
Case Study: Epson on using audience data in a meaningful way
26.10.2017

Case Study: Epson on using audience data in a meaningful way

Google: Up to 24 per cent of ad spend is wasted through overexposure
06.10.2017

Google: Up to 24 per cent of ad spend is wasted through overexposure

GroupM launches company to help advertisers target people across TV platforms
27.09.2017

GroupM launches company to help advertisers target people across TV platforms

Branch Introduces Deep Linked Feeds for Dynamic Ads
07.12.2016

Branch Introduces Deep Linked Feeds for Dynamic Ads

Accuracy of Mobile Ad Targeting Improving – 60 Per Cent of Ads On Target in Q2
24.11.2016

Accuracy of Mobile Ad Targeting Improving – 60 Per Cent of Ads On Target in Q2

Spotify and WPP's Data Alliance Enter Global Partnership
16.11.2016

Spotify and WPP's Data Alliance Enter Global Partnership

Facebook Faces Lawsuit over 'Ethnic Affinity' Targeting
07.11.2016

Facebook Faces Lawsuit over 'Ethnic Affinity' Targeting

Dmexco 2016 - Adform
21.09.2016

Dmexco 2016 - Adform

Snapchat Introduces New Targeting Options for Marketers
14.09.2016

Snapchat Introduces New Targeting Options for Marketers

Dentsu Aegis Acquires Programmatic Ad Tech Firm Accordant
02.09.2016

Dentsu Aegis Acquires Programmatic Ad Tech Firm Accordant

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