Meet the next big influencer platforms for 2019

Elena Kutsopal, managing director of WeQ Influencers, discusses the key market trends in social media engagement and how new emerging platforms are addressing those trends While Instagram, YouTube and Facebook


WeQ partners with South Korean travel app to drive sales and user acquisition

WeQ, a mobile advertising and branding company, has partnered with South Korean hotel booking app Allstay, which allows users to compare and purchase travel accommodations for destinations within Asia and


WeQ launches mobile gaming studio

Mobile advertising firm WeQ has acquired Booster Studios, a boutique games development studio, and rebranded it as WeQ Studios. WeQ Studios will publish first and third-party hyper-casual games, providing mobile


WeQ is launching its own influencer agency

WeQ, a mobile advertising and branding company, has launched its own influencer marketing agency, WeQ Influencers, which will offer endorsed native ad campaigns on platforms including YouTube, Instagram, and TikTok.


Case Study: Travel brand DailyHotel partners with WeQ to drive installs and bookings

Since its launch in April 2018, WeQ, a global marketing technology company, has been creating and optimizing campaigns for Seoul-based travel brand DailyHotel. The app, which offers booking to luxury


Seven user acquisition tips for effective mobile app marketing

Markus Malti, CEO of WeQ, offers his expert advice on the key ideas marketers need to bear in mind when it comes to user acquisition, and how existing strategies can

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