The Ordinary launches 3D AR experience for latest skincare products
- Tuesday, September 3rd, 2024
- Share this article:
Skincare brand The Ordinary has utilised augmented reality (AR) to create an interactive mural that highlights three of its latest products.
Developed by 360-marketing agency One Agency, the project involved the use of advanced motion design and web development to craft precise 3D models of the products.
Located in Manchester on the side of the Hare and Hounds, users can also click to receive a free product sample for a chance to win one of the brand’s best-selling items. 
By scanning a QR code, users can bring the mural to life in an interactive experience, allowing them to tap on various elements to access key details such as ingredients, usage instructions and product effectiveness.
The mural features products such as its Natural Moisturizing Factor + Inulin Body Lotion, Salicylic Acid 0.5% Body Serum, and Niacinamide 5% face and body emulsion.
