Uber Eats reinvents the iconic British meal deal
- Wednesday, July 16th, 2025
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Uber Eats is giving the traditional British meal deal a playful upgrade- with lobster sandwiches, tomato crisps, and a 10-foot-tall delivery bag.
As part of its “When You’ve Done Enough” campaign, which celebrates everyday wins and well-earned breaks, Uber Eats has launched The Sandwich Studio- a pop-up in London’s Potters Field, followed by delivery-only versions in Manchester and Liverpool.
The London pop-up, set inside a giant Uber Eats-branded delivery bag, adds a fun, luxury twist to the lunchtime staple.
From 15–18 July, people in all three cities can enjoy gourmet sandwiches created by Michelin-acclaimed chefs Jack Croft and Will Murray (Fallow, FOWL, Roe) for just £3- or £2 for Uber One members visiting the London Studio. All proceeds will be donated to food charity City Harvest.
The activation blends food, fun, and charity in a way that aims to brighten up people’s lunch breaks.
“With When You’ve Done Enough, we’re recognising the everyday little wins that warrant taking a moment of downtime in celebration,” said Will Hooker, Head of Marketing at Uber Eats UK. “The Sandwich Studio brings that to life, turning the lunch hour habit into something fun, restorative and unmistakably Uber Eats.”
“The meal deal is a British classic,” said Will Murray, Co-Head Chef at Fallow. “We’re not replacing it–we’re remixing it, with big flavours, fun presentation, and a nod to nostalgia.”


