Verizon has had a rethink about its unlimited data plans and has decided to make them far from unlimited by capping video stream resolutions at as low as 480p.

As first spotted by Ars Technica, under the new plans – called Go Unlimited and Beyond Unlimited – the highest resolution provided is on tablets at 1080p, and all video will not be given more than 10mbps worth of bandwidth.

The Go Unlimited plan caps video at 480p on phones and 720p on tablets. At $75, it is $5 cheaper than the unlimited data plan that Verizon first introduced in February. With the plan, it is possible for the owner to experience reduced speeds at all times to reduce network congestion, no matter how much of your data you actually use. In addition, the plan’s mobile hotspot service is limited to 600kbps – which is unbearably slow.

Customers of the Beyond Unlimited plan get higher-quality video for an extra $10 per month – with smartphones capped at 720p and tablets at 1080p. This plan is similar to the one introduced in February, and existing customers will continue to pay $80 rather than $85 for it, but will have the same caps put in place for them also. On this plan, customers are offered 15GB of 4G LTE hotspot speeds per month, after that point tethering speeds are reduced to 600kbps like the cheaper plan.

“Were doing this to ensure all customers have a great experience on our network since there is no visible difference in quality on a smartphone or tablet when video is shown at higher resolutions than 720p on phones and 1080p on tablets,” said a Verizon spokesperson.