WATCH: AT&T enlists ‘The Office’ cast in new campaign targeted at small businesses

AT&T has reunited several actors from ‘The Office’ to promote a new platform targeted at small businesses.

The campaign, “Sleep with Rain”, features Rainn Wilson, Jenna Fischer, Craig Robinson, Creed Bratton, Kate Flannery and Brian Baumgartner.

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Together, they demonstrate the value of the telecoms giant and its Next Level Network.

In the spot, customers see Rainn declare he has a business idea that just might “change the world.”

His idea – an innovative sleep aid pillow with Rainn’s voice incorporated alongside soothing sounds and inscribed: “Sleep with Rain”. As a result, he turns to his trusted former colleagues.

Fischer said: “There’s never a dull moment when we get this crew together! As the social media manager in this business, I’m beyond thankful we have AT&T Business to share the chaos with the world.”

Despite hilarious and perhaps not surprising obstacles, his dream becomes as reality with the help from AT&T Business.

According to AT&T, the campaign leans into the “adaptability required to start a small business, but with a comedic twist thanks to the beloved TV stars.”

The telecoms giant said: “This evolution of the Next Level Network campaign celebrates the joyful chaos of the small business world, and how having an expert like AT&T Business by your side can help. AT&T recognises that running a business brings new challenges – some anticipated, others unexpected.”