AT&T has reunited several actors from ‘The Office’ to promote a new platform targeted at small businesses.

The campaign, “Sleep with Rain”, features Rainn Wilson, Jenna Fischer, Craig Robinson, Creed Bratton, Kate Flannery and Brian Baumgartner.

Subscribe to Mobile Marketing Magazine

Click here to get the latest marketing news free in your inbox every Thursday

Together, they demonstrate the value of the telecoms giant and its Next Level Network.

In the spot, customers see Rainn declare he has a business idea that just might “change the world.”

His idea – an innovative sleep aid pillow with Rainn’s voice incorporated alongside soothing sounds and inscribed: “Sleep with Rain”. As a result, he turns to his trusted former colleagues.

Fischer said: “There’s never a dull moment when we get this crew together! As the social media manager in this business, I’m beyond thankful we have AT&T Business to share the chaos with the world.”

Despite hilarious and perhaps not surprising obstacles, his dream becomes as reality with the help from AT&T Business.

According to AT&T, the campaign leans into the “adaptability required to start a small business, but with a comedic twist thanks to the beloved TV stars.”

The telecoms giant said: “This evolution of the Next Level Network campaign celebrates the joyful chaos of the small business world, and how having an expert like AT&T Business by your side can help. AT&T recognises that running a business brings new challenges – some anticipated, others unexpected.”