Lego

Lego partners with Universal on music video maker experience

Lego Vidiyo enables children to direct, produce, star in, and share their own music videos using tracks from UMG’s catalogue of global artists

Lego

Lego is launching its first augmented reality-enhanced building set and app

The Lego Group has announced the launch of its first augmented reality-enhanced game, Lego Hidden Side, which allows kids to defeat ghosts in the fictional haunted town of Newbury. The

Lego

Lego opens empty pop-up for AR clothes shopping through Snapchat

Lego is launching a limited edition range of clothes for adults – which are only available to buy from inside an empty physical shop using the Snapchat app. Inside the

Lego

Peoples Choice 2018 Spotlight – Brand of the Year

Our Effective Mobile Marketing Awards celebrate the best and brightest that the industry has to offer, and as a part of that, we think its important that the industry itself

Lego

Lego introduces Ralph – a Messenger chatbot to help you decide what to buy for Christmas

Lego is the latest in a growing line of companies to introduce a Facebook Messenger chatbot. And the Danish construction toy company’s version is here to help consumers find gifts

Lego

Innovation Lab: Robot Masseuses, Downloadable Fish and Ocean Trash

At Mobile Marketing, we’re proud to help tech companies showcase their cutting-edge solutions, whether it’s on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform

Lego

Innovation Lab: Lego Prosthetics, Safety in Iran and Puppy AI

At Mobile Marketing were proud to help tech companies showcase their cutting-edge solutions, whether its on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform

Lego

Rovio Announces Lego Partnership for Angry Birds Film

Finnish mobile developer Rovio has announced a deal with Danish toymaker Lego to launch a line of building block sets based on the companys Angry Birds game, as the game

Lego

Lego Launches Augmented Fusion Sets

Toy maker Lego has launched Fusion sets which use AR to create virtual copies of users physical creations. The bricks are marked with a pattern which is detected by an accompanying app, of

Lego

Facebook Launches Lego Stickers

Lego has launched a branded pack of Facebook stickers. Featuring the brands popular minifig characters, the animated virtual stickers can be included in messages. These arent the first branded stickers available

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